Alexa Hickling

Alexa Hickling is a seasoned marketing professional with extensive experience across various sectors, including sports and leisure. Currently serving as the Regional Marketing Director for FutureLife since November 2025, Alexa previously held roles such as Head of Marketing at Linnaeus and Director of Sales and Marketing at Drayton Manor Resort Limited, where responsibilities included strategic development and implementation of marketing, sales, and customer service initiatives. Alexa's background also includes significant positions at Birmingham City FC and Leeds United, focusing on marketing and communications strategies. Alexa holds a BA (Hons) in Media and Professional Writing from Sheffield Hallam University and began a career in customer service at Lloyds TSB.