Pulak Srivastava

Pulak Srivastava is the Demand Generation Manager at Fyle. Prior to joining Fyle, they were with SaaS Growth Advisory as a Growth Analyst.

At SaaS Growth Advisory, Pulak was responsible for strategizing growth, conducting preliminary research on existing marketing strategy of the organizations, their competitors and the markets they target, and identifying gaps in the current growth process. Pulak also developed an intricate growth plan, backed by nimble, measurable experiments, along with KPIs, reporting framework etc.

Pulak has also worked on identifying avenues of growth experiments on customer acquisition channels and fixing current gaps in the acquisition processes. Pulak has also leveraged primary and secondary research to support experimentation thesis with appropriate data points.

In their role at Fyle, Pulak is responsible for daily/weekly reporting of key metrics – preparing sprints, handling scrum and ensuring proper communication with clients.

Pulak Srivastava graduated with a Bachelor of Technology (B.Tech.) in Aerospace Engineering from UPES. Pulak then received certification from Google in Google Search Ads.

Rahul Radhakrishnan - Content Marketing Staff, Bonnya Boruah - Marketing Associate, and Sayonee S - Product Marketing Lead report to Pulak Srivastava. They are on a team with Sivaramakrishnan Narayanan - CTO, Pulkit Piplani - Partner Account Manager, and Shubhayu Chaudhury - Customer Success Lead. Their manager is Yashwanth Madhusudan, CEO.