Alena F.

Alena F. is a seasoned digital designer with extensive experience in leading design projects across notable fashion brands. Currently serving as a Senior Digital Designer at G-Star RAW since June 2021, Alena has previously held roles as a Digital Designer at Hunkemöller and MS Mode, where responsibilities included developing high-level campaigns, managing junior designers, and contributing to brand strategy. Alena's career began as a Junior Digital/Visual Designer at Suitsupply, emphasizing collaboration with UX, marketing, and merchandising teams to create impactful digital assets. Alena holds a Bachelor of Arts in Graphic Design from the Royal Academy of Art, The Hague, and a Bachelor's degree in Conceptual Design from Belarusian State University.