Paula Meeuwes

Paula Meeuwes currently serves as the Head of Trade Marketing in Commercial Marketing at G-Star RAW, overseeing all commercial marketing activities, including retail and wholesale operations. With a strong background in trade marketing, Paula has held positions such as International Trade Marketing Manager at LTC Eindenhout and Senior Trade Marketeer at Dobla. Previous roles include Project Manager EMEA at Altoni Kelderman and Marketing & Expansion Manager at Metro Cash & Carry Belgium. Paula's educational background includes a Master of Science in International Business from Maastricht University and a Bachelor of Commerce in International Business and Languages from Zuyd University.