Andrey Yakovlev

Marketing Lead (paid Acquisition, Web, Microsoft Store) at G5 Games®

Andrey Yakovlev is an experienced marketing professional with a robust background in the gaming industry. Currently serving as Marketing Lead at G5 Games® since November 2021, Andrey leads a team focused on user acquisition and has achieved significant growth metrics, such as a 359% increase in new users and a 6x revenue growth. Prior to this role, Andrey was Marketing Lead at MANU Video Game Maker, where a 1500% user growth was realized within eight months. Experience also includes positions at Black Belt Media, Ubisoft, and Electronic Arts, where Andrey developed and executed successful marketing strategies for major gaming titles, collaborated with cross-functional teams, and managed substantial budgets. Andrey's educational background includes a Master of Laws from the Moscow Institute of Entrepreneurship and Law.

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G5 Games®

G5 Entertainment AB is a Swedish mobile game developer and publisher. More than 22 years ago, the company became one of the first mobile developers in the world and has been a leader in the gaming industry ever since. 🔹 250 million users playing our games 🔹 experience launching hits internationally 🔹 850+ employees in many countries (Sweden, the USA, Malta, Ukraine, Montenegro, Bulgaria, Cyprus, Armenia, Georgia, Kazakhstan etc.) 🔹 game development across different genres: match-3, hidden object, mahjong solitaire 🔹 30+ f2p worldwide projects in our portfolio (including Sherlock®, Hidden City®, Jewels of Rome™, Mahjong Journey®, Homicide Squad®, Jewels of the Wild West™, and more) Since 2014, G5 Entertainment stock has been publicly available on the main Nasdaq market in Stockholm. The G5 team are open and creative professionals who love what they do and do what they love. We bring joy to millions around the world!


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Headquarters

Stockholm, Sweden

Employees

501-1,000

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