Joanna Christie

VP, Brand & Marketing at Gaia

Joanna Christie is the VP of Brand & Marketing at Gaia. Joanna has over 15 years of experience in marketing and communications, with a focus on digital marketing and transforming consumer behavior. Joanna began their career at Seedcamp, a venture capital firm, before joining Treatwell as the Group Brand & Marketing Director. At Treatwell, they were responsible for building and evolving the brand, marketing and communications strategy for b2c, b2b, b2b2c & internally across 11 markets. In February 2021, they joined Let's Do This as the Director of Marketing. Joanna is a member of the Executive team and Y Combinator W18 alumni.

Joanna Christie studied law at the University of Southampton, where they attained an LLB. Joanna then went on to study journalism at the London School of Journalism, where they achieved a PGD with distinction. Finally, they completed their A Levels in Joanna'story, English Literature and Maths at Dalriada School.

Joanna Christie reports to Nader AlSalim, Founder & CEO. They work with Caroline Viles - Financial Director, Ines Cheaib - COO, and Charlotte Balnave - Head Of Partnerships.

Timeline

  • VP, Brand & Marketing

    Current role