Lurdes Pereira is a seasoned marketing professional with extensive experience in customer and trade marketing management. Currently serving as the Customer and Trade Marketing Manager at Gallo Worldwide since 2022, Lurdes focuses on category and trade marketing plans, promotional strategies, and brand development while leading teams effectively. Previously, Lurdes held senior roles at Sonae MC, including Senior Commercial Manager and Business Unit Manager for Private Label, where responsibilities encompassed product range strategies and market analyses. Lurdes's career also includes significant positions at Bacardi-Martini Portugal as a Senior Brand Manager and Trade Marketing Specialist, as well as at Henkel Ibérica as Customer Home Manager and Account Manager. Lurdes Pereira holds a degree in Economics from Universidade do Porto, graduated in 2005.
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