Derek Lauermann

Derek Lauermann is a seasoned marketing professional with extensive experience in paid media and performance marketing. Currently serving as Paid Media Director at Gardyn since May 2024, Derek oversees all paid media channels for the award-winning company. Prior to Gardyn, Derek held multiple roles at WIN Brands Group, including Head of Performance Marketing and Director of Paid Media, where notable achievements included a 15% sales lift through AI advertising solutions and a 46% average direct revenue growth for the portfolio. Derek's earlier experience includes significant contributions at Love Your Melon, where management of a multi-million dollar advertising budget resulted in impressive returns and increased revenue across various platforms. Additional roles at Thomson Reuters and IGI - Turnkey Global Solutions further showcase Derek's analytical skills and expertise in social media marketing. Derek is an alumnus of Augsburg University and Eagan High School.