Craig Passkoff has a robust background in market research and consumer insights, with experience spanning various roles in prominent organizations. Starting as a Market Research Analyst intern at United Business Media, Craig progressed to positions including Junior Project Analyst at Lieberman Research Group and Manager Consumer Insights at Weight Watchers. Craig has held significant roles at Gartner, serving as Senior Manager and subsequently as Director of Customer & Market Research. Additionally, Craig worked as a Market Research Manager at Pitney Bowes and as a Senior Research Manager at Wunderman Thompson. Academic achievements include a BA in Psychology from the University of Michigan and an MA in Industrial and Organizational Psychology from Hofstra University.
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