Carolyn Stocking

Director, Insights & Analytics at GSTV

Carolyn Stocking has over 30 years of experience in the media industry. Carolyn began their career at Young & Rubicam in 1991, where they held various roles as a Senior Media Planner, Media Coordinator, and Purchase Service Assistant until 1995. Carolyn then joined Campbell-Ewald as a Media Supervisor and Planner from 1995 to 2000. In 2000, Carolyn joined Starcom MediaVest Group as an Associate Media Director, where they worked for over a decade until 2011. Currently, they are employed at GSTV as the Director of Insights & Analytics since 2011. In their current role, Carolyn manages audience measurements, conducts annual audience studies, designs and executes ad effectiveness studies, and analyzes and presents results to clients.

Carolyn Stocking attended Wayne State University from 1987 to 1991, where they obtained their Bachelor of Arts degree in Journalism. It is also noted that they have a Bachelor of Arts degree in Journalism from Wayne State University, although the specific dates are not provided.

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Timeline

  • Director, Insights & Analytics

    May, 2011 - present