Michael Schmidt

Marketing Director, Retail Channel Marketing at GCI

Michael Schmidt is a seasoned marketing professional with extensive experience in retail channel marketing, currently serving as Marketing Director at GCI Communication Corp. since October 2013. In this role, Michael leads initiatives in retail experience, product brand marketing, and merchandising while overseeing sales enablement across multiple retail locations and a call center. Key achievements include effective marketing communications, successful remodeling projects for 13 retail stores in Alaska, and significant growth in the wireless accessory business. Prior to GCI, Michael held various marketing roles at bp and Denali Alaskan Federal Credit Union, showcasing a diverse skill set in event operations and marketing coordination. Michael holds a Bachelor’s Degree in Management & Marketing from the University of Alaska Anchorage and is currently pursuing a Master’s Degree in Communication and Leadership at Gonzaga University, focusing on Change Leadership and Strategic Communication.

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