Laurent Ollivier

Laurent Ollivier is an experienced marketing and communication professional specializing in BtoB and BtoC strategies. Currently serving as Directeur Associé at BtoB Experts and Manager de communauté at Learning Connect Club, Laurent focuses on brand experience, digital acquisition, and talent management. As Chief Marketing Officer at GCollect, Laurent emphasizes product innovation and lead acquisition, while also managing marketing efforts for 6Allegrios and PETS SWEET HOME. Laurent has held significant roles at EPOKA, where leadership encompassed marketing strategy and media management, and at Aressy, where Laurent directed various operations in BtoB marketing. With a strong educational background in marketing and communication, Laurent is also a recognized speaker and an active contributor to the B2B community in France.