Caroline Gillan is an experienced Social Media and Content Strategist currently employed at Gelia since November 2018, where responsibilities include developing social media strategies, managing a Social Coordinator for content creation, and analyzing social media effectiveness against KPIs. Previously, Caroline worked as a Digital Content Specialist at Launch Agency from June 2014 to August 2018, achieving significant increases in client engagement through strategic social posts and blog content. Additional roles include Freelance Content Writer at SoMe Connect and Copywriting Intern at ShopPlasticland.com, where Caroline honed skills in SEO writing and creative content development. Early career experience includes marketing and public relations internships. Caroline holds a Bachelor's degree in Creative Advertising from Southern Methodist University, obtained in 2014.
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