Gemba
Mark Zucco is an accomplished professional with extensive experience in strategy, data, and analytics within the sport and entertainment sectors. Currently serving as General Manager of Strategy, Data and Insights at Gemba, Mark leads the development of strategic plans and data-driven insights to enhance organizational performance. Previous roles include Engagement Manager at Strategic Project Partners, General Manager of Strategy at Racing Victoria, and various positions at Grant Thornton, BDO, and Russell Kennedy Lawyers. Mark's educational background includes two MBA degrees focusing on Business Marketing and Sports Business, complemented by a Bachelor of Arts in Sport Management. Notable achievements encompass corporate strategy development, project management successes, and a focus on evidence-based decision-making.