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Saadia Bryant

Vice President of Marketing, Product and Design at Gemline

Saadia Bryant has extensive work experience, starting in 1991 with various marketing roles at Reebok. Saadia then worked as an Account Director at ISM (Connelly Partners) from 1997 to 2003. Saadia joined Reebok International Ltd. in 2003 as a Senior Marketing Manager, later becoming the Global Concept Director for Sport and then the Global Marketing Director for Lifestyle, Kids, and Entertainment. Saadia led the development and execution of marketing strategies, managed marketing toolkits, and collaborated with internal and external partners. In 2012, they moved to Crabtree & Evelyn as the Head of Marketing - Americas, where they oversaw multiple areas including channel marketing, social media, and e-commerce. From 2016 to 2017, they also worked as a Marketing Consultant for Crabtree & Evelyn. In 2015, they started their own company, Bryant Associates, Inc., where they served as a Management Consultant, focusing on improving organizational effectiveness and led marketing initiatives. Currently, they are the Vice President of Marketing, Product, and Design at Gemline, a position they have held since September 2019.

Saadia Bryant has a Master of Science degree in Mass Communication from Boston University. Saadia also holds a Bachelor of Arts degree in Communication and Psychology from the University of Michigan. In addition to their degrees, they have obtained a Certificate in Leading With Finance from Harvard Business School Online in May 2022 and a certification in Digital Marketing from Squared Online - a Google/AVADO partnership in November 2016.

Links

Previous companies

Reebok logo

Timeline

  • Vice President of Marketing, Product and Design

    September, 2019 - present

  • Director of Digital Marketing

    May, 2018

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