Avelina Daum

Avelina Daum is an experienced marketing and communications professional with a strong background in brand strategy and corporate communications. Currently serving as Executive Director of Corporate Brand and Digital Communications at Genentech, Avelina has previously held key roles such as Vice President and Global Head of Brand Marketing & Communications at Evil Geniuses, and Vice President of Creative Strategy at Fox Networks Group. Additionally, Avelina has worked at Samsung Electronics America as Senior Manager of Brand Creative Marketing, focusing on product and brand partnerships, and at Reebok as Senior Manager of Global Brand Communications.