Zia Tully has over 20 years of experience in the media and advertising industries. Zia began their career in 2001 as a Network Sales Executive at GCap Media. In 2007, they moved to Somethin' Else as an Account Director. From 2008 to 2020, they worked at Spotify in various roles, including Head of Strategic Accounts, UK, Global Partnerships Director, Client Sales Director, and Brand Partnerships Director. In 2020, they took on the role of Brand Partnerships - Telco at TikTok, where they were responsible for building long-term partnerships with agencies and brands, client relationship management, product management, and campaign planning and management. In 2021, they took on the role of Head Of Commercial at Gener8 Ads, where they are actively sourcing partnerships in the alt-data and insights space.
Zia Tully attended the University of Bristol from 1997 to 2000, where they earned an LLB in Law.
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