Kaisha Smith is a skilled professional with extensive experience in marketing and branding, currently serving as a Software Engineer Immersive Fellow at General Assembly since June 2020. Kaisha previously held roles such as Senior Marketing Manager at PepsiCo, where a multi-channel integration strategy for the Tea & Hydration portfolio was developed, resulting in significant KPI improvements. As a Global Marketing Manager at L'Oréal Multicultural Business Division, Kaisha successfully shaped marketing strategies and product portfolios for hair care brands, driving substantial growth. An MBA graduate from the University of Michigan's Stephen M. Ross School of Business, Kaisha also gained experience at Unilever, American Express, and Young & Rubicam, contributing to impactful marketing initiatives and brand strategies throughout a diverse career.
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