Salim Holder is an accomplished entrepreneur and marketing professional with extensive experience in brand management and digital marketing. As the Founder of The New Trade Program since October 2023, Salim also serves as a Founding Member of the Rolling Stone Culture Council, contributing expertise in the beauty retail sector. Salim is the Co-Founder and CEO of 4th Ave Market, the largest online retail platform for people of color, and has been pivotal in shaping influencer marketing strategies through Find Your Plug, LLC. Previous roles include senior brand management positions at Combe Incorporated, Pernod Ricard, and Prestige Brands, where Salim successfully turned around declining brands and led substantial marketing initiatives. A graduate of the University of Rochester - Simon Business School with an MBA, and Hampton University with a B.S. in Marketing, Salim Holder combines educational background with a proven track record of driving brand growth and innovation across diverse markets.
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