Florence Broderick

Chief Revenue Officer at General Index

Florence Broderick is an accomplished marketing and revenue leader with extensive experience across various high-profile organizations. Currently serving as Chief Revenue Officer at General Index since June 2024, Florence previously held the role of Chief Marketing Officer at V7 and CARTO, focusing on demand generation and brand development. As a member of Pavilion, Florence contributes to the growth of sales and marketing leadership in fast-growing companies. Prior experience includes significant roles at Telefónica, where responsibilities spanned global brand launch and marketing strategy, alongside various positions in product and digital marketing. Florence holds a degree in Languages and Contemporary European Studies from the University of Southampton and is an alumnus of The Marketing Academy's scholarship program.

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