Jennie Malcoun

Jennie Malcoun is an experienced professional in competitive and marketplace intelligence, currently serving as the Competitive and Marketplace Intelligence Manager at General Mills since August 2013. Malcoun has a strong background in insights and analytics, having previously held roles such as Global Insights and Analytics Manager for the Natural and Organic Business Unit and Global Consumer Insights Senior Associate focused on K-12 Food Service and Snacks. Prior experience includes working as a Category Strategy and Insights professional at SUPERVALU, and an Analyst at Nielsen dedicated to the cereal division. Malcoun's career began at Melissa's / World Variety Produce, where roles included Regional Manager and Category Manager. Educational qualifications include an MBA in Marketing from the University of Minnesota - Carlson School of Management and a Bachelor’s Degree in Food Industry Management from Michigan State University.