Kristin Atherton

Kristin Atherton is an accomplished marketing professional with extensive experience in brand experience and performance marketing. At General Mills, Kristin served as Sr. Director of Brand Experience and Performance Marketing, as well as in roles focused on performance and loyalty marketing from November 2022 to November 2024. Prior to this, Kristin worked at Haworth Marketing + Media from September 2011 to April 2015, where responsibilities included positions such as Media Director and Associate Media Director - Digital Media. Kristin holds a Bachelor of Arts degree in Marketing and Communications from Concordia College, earned between January 2004 and January 2008.