General Mills
Sara Wiseman is a seasoned marketing professional with extensive experience in brand management and innovation. Currently serving as Global Brand Manager for Innovation at General Mills since November 2022, Sara has previously held roles including Brand Manager for Old El Paso EUAU and Associate Brand Manager for Häagen-Dazs UK. Prior to joining General Mills, Sara worked as a Marketing Advisor at Marketing Development Practice and as a Marketing Executive at Portobello Institute. Educationally, Sara holds a Master's degree in Marketing Practice from UCD Michael Smurfit Graduate Business School and a Bachelor of Civil Law from Maynooth University.
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