General Motors
Wisam ElBana is a seasoned automotive executive with extensive experience in management, marketing, and services across the North African region. Currently serving as General Manager at General Motors' North Africa Regional Office, Wisam oversees business operations, develops financial strategies, and implements marketing plans. Previous roles include General Manager of Marketing and Services, where Wisam led local teams to enhance retail sales and brand equity, as well as positions in marketing, fleet sales, and aftersales management. With an MBA in International Business from Paris ESLSCA Business School and a Bachelor's degree in Automotive Engineering from Ain Shams University, Wisam combines technical expertise with strategic business acumen.
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General Motors
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General Motors is on a journey to create a world with zero crashes, zero emissions and zero congestion.