Generika Drugstore
Maria Karla Barcelona currently serves as the Digital Channel and Key Accounts Group Head at Generika Drugstore since January 2024, focusing on healthcare transformation through digital innovation and strategic account management. Prior experience includes multiple leadership roles at Globe Telecom from February 2005 to December 2023, such as District Business Head, Head of Channel Backroom Support, and Quality Assurance Manager. Maria also held positions at InterContinental Hotels Group as a Project Coordinator and at Standard Chartered Bank as a Customer Service Representative. Maria obtained a Bachelor of Science in Marketing/Marketing Management from the College of the Holy Spirit from 1999 to 2003.
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Generika Drugstore
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Generika provides affordable medicines and promotes the use of generic drugs in the context of the high prices of medicines in the country. They can afford to complete their medication due to the prohibitive cost of branded medicines.