Ana Merino has a diverse work experience spanning different industries and roles. Ana worked as a Digital Project Manager at Genetsis Group from December 2019, where they were responsible for project planning and management, client relationship and project monitoring, as well as content writing. Prior to this, they served as a Coordinator of web content management for Banco Santander at Konecta Corporativa from February 2015 to December 2019. Ana'sresponsibilities included managing a team, contributing content on various CMS platforms, creating digital content, and analyzing website traffic and accessibility. From May 2012 to September 2014, Ana was the Communication and Management Responsible at PSD, handling internal and external communications, content writing, online and offline marketing, and style improvement. Ana also gained experience in marketing and communication at Banco BANIF from April 2010 to April 2011, where they focused on internal, external, and corporate communications, as well as event organization. Lastly, Ana worked as an Account Manager Junior at Leo Burnett from October 2009 to January 2010, handling competitor analysis, market research, and client presentations.
Ana Merino completed their education at the University of Navarra from 2004 to 2009, where they obtained a Licenciatura degree in Publicidad y Relaciones Públicas. In 2018 and 2019, they attended Telefónica Educación Digital and earned a certification in Gestión de proyectos con metodologías Ágiles y enfoques Lean. In 2021, they enrolled in KSchool to pursue a degree in Inbound Marketing. Additionally, they completed various certifications, including Desarrollo Web: HTML y CSS from Google Actívate in June 2019, and Gestion de proyectos con metodologías Ágiles y enfoques Lean from Telefonica Educacion Digital Peru in November 2018. In 2022, Ana obtained certifications in Email marketing, Marketing Hub Implementation, and Developing a Sales Plan from HubSpot Academy. In the same year, they also obtained certifications in Inbound Marketing and Inbound (Nuevo) from HubSpot Academy.
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