Letícia Lopes

Letícia Lopes is a highly experienced product and content designer with a robust background in copywriting and UX writing. Currently serving as a Product Designer and Content Designer at Genial Care since September 2021, Letícia also operates as an Independent Copywriter and UX Writer since April 2016, collaborating with various brands and agencies on strategic content production and digital experiences. Prior roles include a Content & Marketing position at e-Core, focusing on lead generation and content strategy, and Content Writer at TruckPad, where Letícia developed inbound marketing strategies. Letícia's expertise extends to project management, SEO implementation, and user experience optimization across multiple digital platforms, complemented by a degree in Journalism from Universidade Metodista de São Paulo and additional training in digital content strategies.