Kurt Furlong

Chief Revenue Officer & Partner at Genuine Hospitality, LLC

Kurt Furlong possesses extensive experience in hotel asset management, sales, and marketing across various high-level positions in the hospitality industry. Currently, Kurt serves as Chief Revenue Officer and Partner at Genuine Hospitality, LLC, focusing on comprehensive hotel asset management and maximizing financial performance for third-party ownership since October 2018. Previously, Kurt held the position of Executive Vice President and Principal of Sales & Marketing at Midas Hospitality, where oversight extended to the revenue generation processes for a portfolio of over 40 hotels. Prior roles include Senior Vice President of Sales Marketing at CPC Hospitality, Vice President of Revenue at Lodgian, and General Manager at Winegardner & Hammons, where Kurt advanced from operational roles to management positions. Kurt earned a Bachelor of Science in Hospitality Management from The Ohio State University between 1986 and 1990.

Location

St. Louis, United States

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Genuine Hospitality, LLC

Genuine Hospitality, was established in 2018 and quickly became a leading hotel management company in the Midwest. Co-founders Kurt Furlong & Rob Willard, joined forces, forming an even stronger unity of industry veterans of the hospitality industry. Co-founded and led by Rob Willard & Kurt Furlong, Genuine Hospitality provides over 70 years of experience in hotel development, revenue generation, revenue management, operations and accounting services. Genuine Hospitality executives recognize and understand the complexities associated with hotel development and investment options and gain repeat investors, by developing growth strategies that cater to those who appreciated aggressive, yet selective investment criteria. Our hospitality experience, expertise and approach delivers superior results.