Tanner Mortensen

Senior Analyst, Digital Analytics at Genuine Parts Company

Tanner Mortensen is a highly experienced Senior Analyst in digital analytics and eCommerce, currently working at Genuine Parts Company since February 2025. Previous roles include Senior Analyst - eCommerce at Floor & Decor, where responsibilities involved monitoring website performance and conducting ad-hoc analysis to enhance website utilization and sales. At The Home Depot, Tanner served as a Senior Logistics Analyst, collaborating on projects that achieved significant cost savings. Earlier experience at Publicis Groupe included refining reporting for Walmart campaigns and establishing benchmarks. Tanner's career began with roles in digital media and algorithmic media analysis, supported by a Bachelor of Science in Mathematics from Georgia College & State University.

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