Sumit Sethi

Director Customer Experience at GeoBlue

Sumit Sethi is a seasoned professional in customer experience and operational effectiveness with extensive experience in the healthcare industry. Currently serving as Director of Customer Experience and Director of Operational Effectiveness at GeoBlue, Sumit is instrumental in developing strategic roadmaps that enhance customer and agent experiences through technology, data, and market insights since 2020. Previously, at Independence Blue Cross from 2011 to 2020, Sumit held the inaugural role of Director of Member Experience, where foundational policies and a culture of innovation were established. Sumit also contributed as a Senior Product Manager focused on digital experience strategy and user experience principles, along with previous roles in wellness and engagement at Radian and Shepell.fgi. Educational qualifications include a Bachelor of Arts in Psychology from Rutgers University and a Master of Science in Health Administration from Saint Joseph's University.

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