Alicia Wysk

Vice President, Executive Creative Director at George P. Johnson Experience Marketing

Alicia Wysk has extensive work experience in the creative and marketing industry. Alicia is currently the Vice President and Executive Creative Director at George P. Johnson, where they lead a creative team and oversees the development of immersive brand experiences. Their experience spans various industries, including IT, healthcare, CPG, sports, packaging, and insurance.

Prior to their current role, Alicia worked at George P Johnson Experience Marketing for over two decades. Alicia served as the Executive Creative Director, Director of Experience Strategy, Senior Experience Strategist, and Marketing Specialist during their time there.

Before their tenure at George P Johnson Experience Marketing, Alicia worked at KHJ as a PR Account Manager, where they managed client relationships and developed strategic PR programs. Alicia also worked at BBL as an Account Executive, where they ensured that the public relations programs aligned with client objectives and managed the tactical efforts of the team.

Overall, Alicia Wysk has a proven track record of leading creative teams, developing brand experiences, and managing client relationships in the marketing and creative industry.

Alicia Wysk completed their Bachelor of Arts degree in Communications at Randolph College from 1993 to 1997. Alicia then pursued a Master's degree in Integrated Marketing Communication at Emerson College from 2000 to 2003. Prior to that, they attended Lawrence Academy from 1990 to 1993, but did not earn a degree or specify a field of study.

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Timeline

  • Vice President, Executive Creative Director

    August, 2021 - present

  • Executive Creative Director

    2014

  • Director, Experience Strategy

    2008

  • Senior Experience Strategist

    2006

  • Marketing Specialist

    2001

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