GERTRUDE, INC.™ - CHI - LDN - NYC
Heather Knapp has a strong background in strategic business leadership and brand development. Heather has served as President of GERTRUDE, INC.™ since 2014, overseeing global operations and account management for the agency. In this role, they have worked with prestigious brands such as AB InBev, adidas, Disney, and Google. Heather also holds the position of President at OZ MFG. COMPANY™, a division of GERTRUDE, INC.™ that focuses on design. Additionally, they are the President of RAYE, INC.™, the experiential and branded architecture division of GERTRUDE, INC.™. Heather has recently become President of THE BRNDHAUS PL-ZEN™, an innovation brand factory in Chicago. Prior to their current roles, they gained experience as an Account Director at Upshot from 1999 to 2010.
Heather Knapp attended Colgate University from 1994 to 1998, where they studied Art History & Fine Art as well as Sociology & Anthropology. Additionally, they also pursued further education at the Zambler Institute in Venice, Italy, although the specific duration and degree obtained are not provided. At the institute, Heather focused on Italian Language, Art History, and Archaeology.
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GERTRUDE, INC.™ - CHI - LDN - NYC
GERTRUDE, INC.™ is a global innovation, brand development, advertising, and marketing services consultancy that creates purpose-driven ideas, new products, and environments where people discover, rediscover, engage, and connect brands with culture. GERTRUDE specializes in Brand Innovation, Brand Renovation, and Brand Migration. GERTRUDE has produced work for AB InBev, Binaca, DIAGEO, The Hershey Company, Hewlett Packard, IMZ-Ural, I.W. HARPER Bourbon, J&J Snack Foods, L.A. Gear, Mead Johnson Nutrition, Microsoft, Predicta Television, Sunkist, STUDEBAKER Cocktails, Tiger Beer, TimeOut Magazine, Singha Beer, and Virgin.