Jimena Batschelet

Jimena Batschelet has a diverse work experience in various roles and industries. Jimena currently works as the Customer Engagement & Care Lead at getAbstract, where they are responsible for coordinating digital marketing initiatives and managing translation and localization of regional assets for the marketing strategy. Prior to this, they were the Digital Marketing Manager at getAbstract, where they played a crucial role in developing a B2C2B strategy and increasing revenue through a results-driven customer journey.

Before joining getAbstract, Jimena was a Shareholder at Mecatécnica, S.A. de C.V., a Swiss automatic screw machine parts manufacturer. In this role, they drove the implementation of ISO 9001 Quality Management System, developed the company's digital brand, and mapped out company processes for employee productivity and product quality.

Jimena also co-founded Gentres Talent Activation, an Organizational Engagement Consulting firm. In this role, they provided companies with knowledge and strategies to help their employees succeed and generate value for customers.

Prior to that, they worked at Samsung Electronics Mexico as a Product Manager for B2B Solution Displays, where they managed digital signage and hospitality businesses and achieved successful sales of $23.5 million in 2015.

Jimena'searlier work experience includes roles at Microsoft, where they served as a Product Marketing Manager for Developer Tools, a Communications Coordinator, and a Communications Assistant. In these roles, they developed and implemented marketing strategies, coordinated outreach projects, drove digital marketing strategies, and managed customer and partner satisfaction.

Overall, Jimena Batschelet has a strong background in digital marketing, customer engagement, and organizational consulting, with proven success in driving sales, implementing quality management systems, and enhancing customer and partner satisfaction.

Jimena Batschelet's education history is as follows:

From 2022 to 2024, they studied at Lucerne University of Applied Sciences and Arts, where they pursued a Master of Science in Applied Information and Data Science.

In 2011-2012, Jimena earned a Master's degree in Institutional Communications & Business Management from UCAM Universidad Católica San Antonio de Murcia.

Between 2004 and 2008, they attended Tecnológico de Monterrey and received a Bachelor of Communication Science.

In 2008, Jimena participated in an exchange program at European-University Viadrina, where they studied International Business Administration.

From 2006 to 2007, they also attended UQAM | Université du Québec à Montréal as part of an exchange program, focusing on Political Science.

In addition to their formal education, Jimena Batschelet obtained certifications in the field of business and product development. In April 2021, they completed the "Nir Eyal on Creating Habit-Forming Products" certification from LinkedIn. In December 2019, they also obtained the "Growth Hacking Foundations" certification from LinkedIn.