Karan Mavai

Investor & Advisor at GetFresh Ventures

Karan Mavai currently holds the position of VP & GM of Product Management at UserTesting since February 2022 and previously served as Sr Director of Product Management in the same company. Mavai also works as an Investor & Advisor at GetFresh Ventures since January 2021. Prior investment roles include participation at Symend, Miovision, Vigilent, and MedStack, along with a position as Investment Director at TELUS Ventures from January 2018 to October 2020. Mavai has significant experience in product management, having held senior roles at Hootsuite and Vision Critical, and began career in product management at Elastic Path Software. Educational background includes studies at Capilano University and The University of British Columbia.

Location

Vancouver, Canada

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GetFresh Ventures

At GetFresh Ventures (GFV), we understand that the journey from idea to exit is both exciting and challenging. Whether you're an early-stage founder navigating your first go-to-market (GTM) strategy, scaling into your ideal customer profile (ICP), or facing growth plateaus, we’re here to help. Our mission is to provide purpose-driven founders with the strategic guidance, hands-on support, and tools to build companies that scale efficiently, grow profitably, and exit successfully. How We Help: Early-Stage Support: For founders just starting, we help refine your GTM strategy so you can launch confidently. We assist with market fit, customer acquisition strategies, and building a solid foundation for growth. Scaling for Growth: As your company grows, we help sharpen your ICP, optimize sales and marketing engines, and build systems to scale sustainably. Our expertise in high-growth startups helps you avoid common pitfalls and execute effectively. Breaking Growth Plateaus: If growth stalls, we offer a fresh perspective on value creation. We help refine positioning, restructure operations, or re-energize your GTM to break through barriers and drive expansion. Preparing for Exit: When it’s time to consider an acquisition or liquidity event, we ensure your business is investor-ready. From tightening financials to crafting a compelling exit story, we help maximize your valuation and secure the best exit. Our Growth by Design approach combines strategic insight with executional support, bringing data-driven clarity to your business’s engines and evolving with you from early growth stages to exit. At GFV, we don’t just advise—we partner with you every step of the way, applying rigor and real-world experience to accelerate your success. If you’re a founder ready to scale and unlock your company’s full potential, GetFresh Ventures is here to help. Let’s explore how we can grow, scale, and succeed together.


Headquarters

Vancouver, Canada

Employees

1-10

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