Peyu Petrov is an accomplished professional with extensive experience in digital sales and customer relationship management. Currently serving as Director of Digital Sales at Getinge, Peyu leads the organization's digital sales strategy, crafts dynamic sales initiatives, and manages advanced technology portfolios, including Salesforce and AI applications. Prior roles at Getinge include Director of Customer Relationship Management and CRM Manager. Before joining Getinge, Peyu worked at Maquet Holding GmbH & Co KG as Manager of Siebel CRM, while also serving as a Salesforce CRM Business Analyst. Additional experience includes CRM consulting at Altran and various internships at reputable firms like Ernst & Young and Daimler AG. Peyu holds an MBA from Mannheim Business School, specializing in Banking & Finance and Business & International Taxation.
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