María Bachiller

María Bachiller has a diverse work experience spanning different roles and industries. María started their career as an Event Assistant at Universidad Antonio de Nebrija in 2011. In 2012, they worked as a Marketing and PR Intern at Drake University, where they focused on upgrading social media profiles and developing promotional strategies.

Following their internship, María joined Villafañe & Asociados Consultores as a Reputation, Brand, and Leadership Consultant Assistant. During their time there, they delivered reputation diagnosis and supported the development of client CEOs, as well as built relationships with stakeholders through communication plans and PR activities.

In 2014, they joined American Express and served as a Marketing Executive, driving B2C marketing campaigns and regional merchant engagement strategies. María later became a Marketing Executive for Amex Offers, where they defined the strategy for card member and merchant engagement, leading to significant increase in enrollments and redemptions. María also contributed to the successful launch of new channels such as dynamic email.

In 2016, María joined Sodexo Benefits and Rewards Services as a Product and Marketing Manager. María was responsible for defining the category roadmap, understanding the mobility market in Spain, and improving the user experience.

Currently, María is working at Sector Alarm España as the Marketing, Digital Sales, and Booking Director. María has been with the company since 2021, initially serving as the Marketing Director. In their current role, they oversee marketing, digital sales, and booking strategies.

Overall, María Bachiller has demonstrated their expertise in marketing, branding, and strategic planning through their various roles in multinational companies. María has a strong focus on driving results and improving customer experiences.

María Bachiller has a diverse education history. María obtained their Bachelor's degree in Advertising from Universidad Nebrija between 2007 and 2012. In 2011 and 2012, they attended Drake University, where they studied Marketing and Advertising. After that, María pursued a Master's Programme in Communication Management and Advertising Management at ESIC Business & Marketing School from 2012 to 2013. María also participated in an MBA Exchange Program at Shanghai University and Shanghai International Studies University in 2013. Later, in 2019 and 2020, María attended ISDI, where they earned a Master Internet Business (MIB) degree. In terms of certifications, they obtained the Professional Scrum Master I certification from Scrum.org in December 2017 and completed the Inbound Marketing certification from HubSpot in January 2019.