Luis M. Rodriguez

Luis M. Rodriguez is an experienced creative director and strategist with a demonstrated history of leading creative teams across various industries. Currently serving as Creative Director at Upside, a retail technology firm, Luis develops strategic platforms for key brand initiatives, advertising campaigns, and customer acquisition, managing creative efforts for a company valued at $165 million. Previous roles include Creative Director at New Story, where innovative solutions for global homelessness were championed, and various leadership positions at Havas Edge and Ogilvy, where Luis directed integrated campaigns for major clients such as TD Ameritrade, Intel, and Netflix. Educational qualifications include a Master’s degree in Graphic Communications Management & Technology from New York University and a Bachelor’s degree in Marketing from Midwestern State University.