Jakob Paulsen

Jakob Paulsen has extensive experience in digital marketing and communication, currently serving as Digital Experience Manager at GF Forsikring since April 2017, where responsibilities include SEO strategy and management of key digital platforms. Previous roles at GF include Digital Performance and Data Specialist, focusing on optimizing digital performance metrics and marketing automation, as well as Digital Marketing Specialist, ensuring effective use of digital media aligned with marketing KPIs. Prior to GF, Jakob held positions as a Communications Consultant at Welfare Tech, a joint web editor for the Danish Business Authority and Growth Houses at Væksthus Syddanmark, and a Communications Employee at University College Lillebælt, among others. Education includes a Bachelor's degree in Journalism from the University of Southern Denmark and various certificates in web marketing and social media advising.