Nicole Nowakowski

Nicole Nowakowski is an accomplished marketing professional with extensive experience in media strategy and digital marketing. Currently serving as the Senior Media Strategist & Digital Marketing Manager at Ghirardelli Chocolate Company, Nicole leads the development and execution of integrated communications and media strategies. Previously, Nicole held key roles at Lindt & Sprüngli (USA) Inc. as a Senior Media Consultant, where a vision for media strategy was set to enhance effectiveness and consumer engagement. As a Senior Media & Marketing Consultant at PetSmart, Nicole significantly improved ROI and revenue through media strategy optimization. Additionally, experience as an Independent Consultant focused on leveraging customer data and insights for brand growth precedes a tenure at Wavemaker, MediaCom, GroupM as a Senior Partner and Senior Director, driving integrated communications for major campaigns. Nicole holds a Bachelor of Arts in Communications from UC Santa Barbara.