Jim Underwood is currently an advisor at Ghostcast. Jim has over 20 years of experience in the media and entertainment industry. Prior to joining Ghostcast, Jim was the Global Head of Entertainment Strategy and Product Marketing Director for Technology, Media, and Telecommunications at Facebook. Jim was responsible for Facebook's entertainment strategy as the company began going to market by industry. Jim also shaped FB's value proposition for media and entertainment advertisers. At Sony Pictures Entertainment, Jim served as EVP Corporate Development and EVP Digital. Jim also held the position of Director, Corporate Development at PTC. Jim began their career as an Associate in Acquisitions at Internet Capital Group and then went on to become a Principal at The Parthenon Group.