Alison Semah

Alison Semah is an experienced e-commerce professional with a strong background in digital strategy and online marketing. Currently serving as the Responsable e-commerce at Giambattista Valli since September 2022, Alison is responsible for managing digital strategy, developing new sales channels, and optimizing the company's online presence. As the founder of Chaussette Parisienne, Alison created the brand identity and established an SEO and marketing strategy. Previously, roles included Responsable e-commerce at FROM FUTURE, where Alison focused on conversion rate optimization and KPI tracking, and Assistante Traffic Manager at Kusmi Tea - Løv Organic, managing commercial operations and online acquisition strategies. With educational qualifications including a Master's degree in Applied Sociology from Université Paris Cité and a Bachelor's in E-commerce and Digital Marketing, Alison combines academic knowledge with practical experience in the e-commerce sector.