Karim Bal-Biya

Karim Bal-Biya has extensive experience in the fast-moving consumer goods (FMCG) sector, currently serving as Responsable de zone PGC at GiFi since April 2019, focusing on developing the product range in consumer goods. Previous roles include Category Manager/Buyer at L’univers NOZ, managing a supply chain with a significant target margin and developing an extensive supplier database. Additional experience includes positions as Junior Brand Manager at The Goodyear Tire & Rubber Company, Marketing Assistant at Canon France SAS, and Marketing and Commercial Assistant at COOP VINICOLE LE CELLIER DES TEMPLIERS. Karim holds a Double Master’s degree in Management and International Marketing from Rennes School of Business and has furthered studies at Technological University Dublin and Universidad del Valle de México.