Rob Liver

Rob Liver is currently the Category Insights Manager at Give and Go Prepared Foods, utilizing syndicated research, account data, and ad hoc studies to drive business decisions. Previously, Rob founded Crafted Data Insights, specializing in data analytics for small and medium-sized businesses. With experience as the Executive Director of Product Management at The NPD Group and as the Group Director of Program Management at Match Marketing Group, Rob has a strong background in overseeing data and analytics projects. Throughout their career, Rob has successfully managed technical projects, launched new services, and driven the development of market research products across various industries.