Erica Schnebel has a diverse work experience spanning several industries. Erica currently holds the position of Director of Marketing at Elite Sportswear, a role they have held since December 2020. Prior to this, they served as a Senior Marketing Manager and Marketing Manager at the same company.
Before joining Elite Sportswear, Erica worked at K'NEX Industries where they held the position of Brand Manager from May 2015 to February 2019. Erica was responsible for managing product development and brand positioning strategies for a portfolio of licensed and non-licensed brands, including LINCOLN LOGS, TINKERTOY, Nintendo, Mighty Makers, and K'NEX Thrill Rides. Erica also executed marketing and promotional activities to increase brand awareness and sales. Erica also held the role of Assistant Brand Manager and Marketing and Communications Associate at K'NEX Industries.
In addition, Erica has gained valuable experience through internships. Erica worked as a Sales and Marketing Intern at WTAE-TV: A Hearst Television Company in 2012 and as a Summer Business Intern at Denham-Vitalie Design Associates in 2011.
Erica Schnebel attended Ursinus College from 2009 to 2013. Erica earned a Bachelor of Arts (B.A.) degree in Business and Economics with a Concentration in Management and Marketing.
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