Mike Paterson

Mike Paterson is an experienced marketing professional with a strong background in sports and customer retention. Currently serving as the Marketing Campaigns Manager at Glasgow 2026, Mike previously held key roles at the Scottish Football Association, where responsibilities included overseeing the full marketing mix for national teams and managing commercial partnerships. Prior experience includes positions at British Gas, where achievements encompassed developing customer retention strategies and enhancing brand presence. Mike's educational background features a Bachelor's Degree in Marketing from the University of Strathclyde and a Professional Diploma in Direct and Digital Marketing from The Institute of Direct and Digital Marketing, complemented by a Prince 2 Practitioner certification in Project Management.