Glasgow Life
Alex Harvie is an experienced communications and marketing professional currently serving as a Non-Executive Director at the Association of Scottish Visitor Attractions since December 2023. Since July 2019, Alex has been the Head of Marketing Communications & Destination Marketing at Glasgow Life, focusing on marketing initiatives that enhance the city's appeal as a cultural and sporting destination. Previous roles include leading UK communications for Vastint UK, Head of Communications for Wembley Park at Quintain Limited, and delivering strategic communications for major projects, including the London 2012 Olympics. Alex has also contributed to various organizations as a consultant and communications specialist. With an academic background from the University of Oxford and professional qualifications from the Chartered Institute of Marketing, Alex brings a robust skill set in strategic marketing and stakeholder engagement.