Thierry Lessard

Thierry Lessard is an experienced professional in the fields of data, technology, and integrated communications. Currently serving as Vice-president of audiences and insights at Glassroom since October 2024, Thierry also contributes as a board member at the Digital Advertising Alliance of Canada, specializing in data collection and privacy policies. As a lecturer in integrated communications at Université de Sherbrooke, Thierry shares knowledge gained from a robust career, including a significant role as Director of Data and Technologies at Cartier where award-winning divisions were created. Previous experience includes positions in digital advertising and media relations, complemented by educational qualifications in communication and marketing from Université de Sherbrooke and CELSA Paris-Sorbonne.