Jeff Vider

Jeff Vider is a strategic media and marketing solutions architect with a successful history of crafting and executing cohesive omni-channel strategies. They served as Vice President and Strategic Communications Director at Optimedia, leading media strategy for luxury brands, and held senior positions at Spark Foundry and Blue 449, where they managed key accounts and drove significant business growth. Currently, Jeff is a Senior Group Director at Initiative and a council member at GLG, providing media industry insights to assist brands and investors. They have a Bachelor's degree from the University of Delaware and are committed to fostering a collaborative team culture that drives superior performance.