GLICO
Michelle Lee has extensive work experience in marketing roles. Michelle started their career at InQpharm as a Senior Product Manager from June 2007 to August 2010. Michelle then joined Kraft Foods and served as an Innovation Manager from August 2010 to April 2012, and later as a Senior Brand Manager from August 2010 to December 2012. From 2014 to 2016, they worked at F&N Foods as a Regional Marketing Manager. Michelle then moved on to DuPont Nutrition & Biosciences, where they held two roles: Regional Marketing Leader ASEAN from May 2017 to November 2023, and Regional Marketing Leader, Asia Pacific from October 2019 to November 2023. Currently, they are working at International Flavors & Fragrances as a Regional Marketing Leader, Greater Asia from May 2021 to November 2023. In 2023, Michelle will be joining GLICO as the Regional Marketing Director for Asia Pacific.
Michelle Lee obtained a Bachelor of Science (BSc) in Food Science from Universiti Kebangsaan Malaysia in 2000. Michelle then pursued a Master of Science (MSc) in Clinical Nutrition from the same university, graduating in 2004. In 2012, Michelle completed their Master of Business Administration (MBA) with a focus on Strategy from the University of Strathclyde. Additionally, they obtained certifications in "Storytelling for Advertising Campaigns" and "Balancing Multiple Roles as a Leader" from LinkedIn in 2020.
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GLICO
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EZAKI GLICO CO.,LTD. is a foods company based out of 4-6-5, Utajima, Nishiyodogawa-ku, Osaka, Osaka Prefecture, Japan. 1. Overview Glico group *(“Glico”) has been engaged in business activities that focus on our corporate goal of “enhancing public health through food” for 90 years, since our establishment in 1922. 2. Story of foundation Over 90 years ago, founder, Riichi Ezaki produced and started sales of caramels containing glycogen, a substance found in oysters. Riichi believed glycogen improves the health of Japanese children. 3. The 3 Fields of “Heart, Health and Life” Since our foundation, such ideologies have been passed down generation-to-generation and have inspired the team members involved. This is what the Glico Group, as a whole, focuses upon. 4. Deliver Smiles to You All What we visualize is a family gathered around a dinner table. Every member of that family – especially the children – is laughing and smiling with joy while enjoying the meal. 5. Business segments Glico has expanded business network to promote our corporate philosophy, “A Wholesome Life in the Best of Taste”. 6. Global bases Glico has 8 affiliates and 2 representative offices outside of Japan. The sales scale is approx. 10% of the company’s consolidated sales turnover. 7. Pocky in the global market Pocky is our global brand, selling 500 million units per one year around the world over 30 different countries. Pocky always becomes one of top selling products in the country where Glico once committed and invested sufficient marketing fund. 8. Product Our extensive product lineup results from an unfailing pursuit of ideas incorporating originality and resourcefulness in such a way that they earn positive customer support. Pretz, Pocky, Almond Chocolate, Caplico [chocolate shaped like ice cream cones available in either chocolate or strawberry flavors], and Bisco, for example, are the results of such "Glico-original" ideas.