Rūta Misiūnaitė - Ashcroft is a seasoned professional in the Retail and FMCG sectors, currently serving as the Global Major Account Director at GlobalData Plc since June 2021. In this role, Rūta excels in building relationships with major retailers and manufacturers, leveraging a team of experts to identify growth opportunities amidst complex market challenges. Additionally, Rūta chairs the Gender Balance Employee Resource Group, driving initiatives for improved gender representation within the organization. Previously, Rūta held various leadership positions at IRI International, including Head of Mid-Market New Business and a leadership committee member of the Women ERG, where Rūta launched the 'IRI HIVE MIND' initiative to foster connectivity and knowledge sharing. With a BSc (Hons) in Management with Marketing from Royal Holloway, University of London, Rūta combines robust communication and project management skills with extensive experience in business development and client relationship management.